Super Shy by NewJeans: K-Pop Hit Breaking Records & Trends

Song Name: Super Shy

1st Genre: K-pop

2nd Genre: Bubblegum Pop​

Beats Per Minute: 160

Sur Scale:

​”Super Shy” by NewJeans is composed in the key of F minor scale.

Instrumental Music Sheet for Practitioners

Difficulty: Intermediate
Tuning: E A D G B E
Key: F minor (Fm)
Capo: No Capo

Chords Used

Intro & Post-Chorus:

• Gm7 – x10.12.10.11.10
• Fm7 – x8.10.8.9.8

Verse, Pre-Chorus & Chorus:

• Gm7 – 3x333x
• Fm7 – 1x111x

Strumming Pattern

(No official strumming pattern yet, but you can experiment with a syncopated rhythm.)

[Intro]

Gm7 Fm7 (x2)

e|————4-3————-4-3—-|
B|–6—3-4-6—-6–3—3-4-6——–|
G|—-3—————3———–5–|
D|———————————–|
A|———————————–|
E|———————————–|

[Chorus]

Gm7  
I'm super shy, super shy  
                         Fm7  
But wait a minute while I make you mine, make you mine  
                            Gm7  
tteollineun jigeumdo You're on my mind all the time  
                          Fm7  
I wanna tell you but I'm super shy, super shy  
    Gm7  
I'm super shy, super shy  
                          Fm7  
But wait a minute while I make you mine, make you mine  
                            Gm7  
tteollineun jigeumdo You're on my mind all the time  
                          Fm7  
I wanna tell you but I'm super shy, super shy  

[Verse 1]

And I wanna go out with you
Gm7
Where you wanna go, find a lil spot
Fm7
Just sit and talk, looking pretty
Gm7
Follow me, uri duri naranhi
Gm7
boiji? (bwa) nae nuni (heh)
Gm7
gapgajagi binaji
Fm7
When you say I’m your dream

[Pre-Chorus]

Gm7 Fm7
You don’t even know my name, do ya?
Gm7 Fm7
You don’t even know my name, do ya?
Fm7
nugubodado

[Chorus] (Repeat as above)

[Verse 2]

Gm7 Fm7
na wonlae maldo jalhago geureonde wae ireonji I don’t like that
Gm7
Something odd about you, yeah, you’re special and you know it
Fm7
You’re the top, babe

[Chorus] (Repeat as above)

[Post-Chorus]

Gm7 Fm7
You don’t even know my name, do ya?
Gm7 Fm7
You don’t even know my name, do ya?
Fm7
nugubodado
Gm7 Fm7
You don’t even know my name, do ya?
Gm7 Fm7
You don’t even know my name, do ya?

Notes:

• Keep a relaxed hand for smooth chord transitions.
• The song has a groovy rhythm, so experiment with fingerpicking or light strumming to match the original feel.
• If you want an easier version, try playing barre chords at lower frets.

Estimated Budget:

​Estimating the production budget for a K-pop song like “Super Shy” by NewJeans involves several components. While exact figures for this specific project aren’t publicly disclosed, we can provide approximate ranges based on industry standards.​

1. Music Production:

• Recording & Mixing: The costs for recording and mixing can vary widely depending on the studio’s quality, the producer’s reputation, and the complexity of the track. For K-pop productions, these expenses can range from $10,000 to $50,000. This includes studio rental, producer fees, session musicians (if any), and mixing/mastering services.​

2. Music Video Production:

• Concept & Planning: Developing the concept, storyboarding, and pre-production planning can cost between $5,000 and $20,000. This phase involves the director, producers, and creative team collaborating to finalize the video’s vision.
• Filming & Post-production: The actual shooting of the music video, including set construction, cinematography, choreography, and post-production editing, is a significant expense. For high-quality K-pop videos, this can range from $100,000 to over $500,000. For instance, music video directors working with major agencies often spend over KRW 100 million (approximately USD 88,200) due to factors like elaborate sets and high-end equipment.

3. Marketing & Promotion:

Social Media & Advertising: Promoting the song across various platforms, including social media ads, YouTube promotions, and other digital marketing strategies, can cost between $20,000 and $100,000, depending on the campaign’s scale.​

PR & Publicity: Engaging public relations firms to secure media coverage, interviews, and features can add another $10,000 to $50,000.

4. Distribution & Other Costs:

Distribution Platforms: Distributing the song on platforms like Spotify, Apple Music, and Melon involves costs related to digital distribution services and potential platform fees. These expenses can range from $1,000 to $10,000.​

Touring or Live Performances: While not directly tied to the song’s release, planning live performances or promotional events can add significant costs, varying widely based on the scale and location.

Estimated Total:

Combining these components, the estimated budget for producing and promoting a K-pop song like “Super Shy” can range from approximately $150,000 to over $700,000. It’s important to note that these figures are approximate and can vary based on the project’s specific requirements and the production company’s resources.

These are rough estimates, and actual figures can vary greatly based on the specifics of the project.

Release Date:

“Super Shy” by NewJeans was released on July 7, 2023.​

Reach:

• Spotify Streams: As of August 30, 2024, “Super Shy” has surpassed 600 million streams on Spotify.
• Apple Music: Specific streaming data for Apple Music is not available.
• Melon 24 Hit Charts: “Super Shy” achieved a perfect all-kill on Korean music charts, topping Melon’s Top 100 chart.

Chart Performance: The song achieved significant chart success, including:​

• South Korea: Debuted at number two on the Circle Digital Chart and later became NewJeans’ third number-one hit on this chart.
• Singapore: Reached number one.​
• Billboard Global 200: Peaked at number two.​
• United Kingdom: Entered the UK Singles Chart.​
• United States: Debuted on the Billboard Hot 100.

Song Duration:

The song “Super Shy” by the South Korean girl group New Jeans, is 2 minutes and 34 seconds long.

Music:

The song was composed by Erika de Casier, Frankie Scoca, and Kristine Bogan, with production handled by Frankie Scoca.​

Actors in Music Video:

Featured Members: The music video features all five members of NewJeans: Minji, Hanni, Danielle, Haerin, and Hyein.

Singer:

• Performing Artist: “Super Shy” is performed by NewJeans, a South Korean girl group consisting of members Minji, Hanni, Danielle, Haerin, and Hyein.

Direction:

• Music Video Director: The music video was directed by Shin Hee-won.

Lyrics:

​The lyrics of “Super Shy” by NewJeans were crafted by a collaborative team, including Gigi, Kim Dong-Hyun, Erika de Casier, Kristine Bogan, and Danielle, a member of NewJeans.

Song Lyrics (With Translation)

I’m super shy, super shy
But wait a minute while I make you mine, make you mine
떨리는 지금도 you’re on my mind all the time
I wanna tell you, but I’m super shy, super shy

I’m super shy, super shy
But wait a minute while I make you mine, make you mine
떨리는 지금도 you’re on my mind all the time
I wanna tell you, but I’m super shy, super shy

And I wanna go out with you, where you wanna go? (Huh?)
Find a lil’ spot, just sit and talk
Looking pretty, follow me, 우리 둘이 나란히
보이지? 내 눈이 갑자기 빛나지 when you say I’m your dream

You don’t even know my name, do you?
You don’t even know my name, do you?
누구보다도

I’m super shy, super shy
But wait a minute while I make you mine, make you mine
떨리는 지금도 you’re on my mind all the time
I wanna tell you, but I’m super shy, super shy

I’m super shy, super shy
But wait a minute while I make you mine, make you mine
떨리는 지금도 you’re on my mind all the time
I wanna tell you, but I’m super shy, super shy

나 원래 말도 잘하고 그런데 왜 이런지?
I don’t like that
Something odd about you, yeah, you’re special and you know it
You’re the top, babe

I’m super shy, super shy
But wait a minute while I make you mine, make you mine
떨리는 지금도 you’re on my mind all the time
I wanna tell you, but I’m super shy, super shy

I’m super shy, super shy
But wait a minute while I make you mine, make you mine
떨리는 지금도 you’re on my mind all the time
I wanna tell you, but I’m super shy, super shy

You don’t even know my name, do you?
You don’t even know my name, do you?
누구보다도

You don’t even know my name (super shy, super shy)
Do you? (Make you mine, make you mine)
You don’t even know my name (you’re on my mind all the time, I wanna tell you)
Do you? (But I’m super shy, I’m super shy)

Review

NewJeans’ Super Shy is a blend of bubblegum pop and Jersey club beats, delivering an addictive sound that perfectly encapsulates youthful infatuation. The song’s fast-paced, skittering percussion, combined with soft, airy vocals, creates an irresistible groove. Lyrically, it narrates the timid excitement of having a crush, balancing shyness with an undeniable desire to express feelings.

The repetitive yet catchy chorus, “I wanna tell you, but I’m super shy,” makes it a sing-along favorite, while the minimalist production enhances its dreamy, nostalgic vibe. The music video’s energetic choreography and carefree visuals add to the track’s charm, making it a social media sensation.

With its fresh sound and relatable lyrics, Super Shy solidifies NewJeans’ ability to innovate within K-pop. It’s a song that effortlessly sticks in your head, proving why NewJeans continues to dominate charts and capture hearts worldwide.

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